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1. #Anonymizer universal unable to connect to anonymizer full#
2. #Anonymizer universal unable to connect to anonymizer code#

Enabling the IP Anonymization feature in Google Analytics via Google Tag Manager Note: Do not use the property ID ‘’UA-1123456-78’.

#Anonymizer universal unable to connect to anonymizer code#

If you use the analytics.js library, you can add the following line of code in your Google Analytics tracking code to anonymize IP:Īfter adding this line of code, the final Google Analytics tracking code should look like the one below: The IP Anonymization feature in Google Analytics is not enabled by default. You would need to enable it by making a small code change or by adding a new variable in your GTM tag. Enabling the IP Anonymization feature in Google Analytics for analytics.js So Google does not store or process complete IP addresses at any given time. It is important to remember that IP anonymization occurs before any data storage or processing takes place. In other words, the IP anonymization feature sets the last octet of IPv4 user IP addresses and the last 80 bits of IPv6 addresses to zeros.įor example, if a website visitor has a public IP of 12.214.31.144 then as soon as the IP data is received by the Analytics Collection Network, Google will anonymize/mask the IP to 12.214.31.0 When you anonymize IP in Google Analytics, the last three digits from your website visitor’s IP address are automatically dropped/deleted.

#Anonymizer universal unable to connect to anonymizer full#

If your privacy policy or local privacy laws prevent the storage of full IP addresses then you can use the IP anonymization feature to anonymize/mask website visitors’ IPs. However, GA does not report on IP addresses in its reports. Google Analytics tracks and stores the IP addresses of your website users in order to report on geolocation data. Under GDPR, an IP address is considered as personal data. Frequently Asked Questions about Anonymization in Google Analytics and Google Tag Manager.The Impact of IP Anonymization on Website Traffic.